Repricing by hand is impossible.
Prices on Amazon change every few minutes. While you sleep you lose the Buy Box, during the day you chase competitors by hand and, in the rush, you risk dropping below your cost. A spreadsheet can't keep up - and every lost Buy Box is an order going to someone else.
Up and running in three steps.
Connect Amazon securely
Authorize Reprixo as a registered app via SP-API. No shared passwords, credentials always encrypted.
Set rules and limits
Define minimum and maximum price, costs and strategy. Reprixo will never step outside your guardrails.
Monitor & reprice 24/7
Reprixo works on its own: defends the Buy Box, reacts in minutes and alerts you when you need to step in.
Everything you need to reprice smart.
A repricing engine that thinks about your margin, not just the lowest price.
Smart repricing
Defends and wins back the Buy Box: climbs toward maximum margin when you hold it, drops just enough when you lose it.
Reactivity in minutes
Fast-lane: items that lose the Buy Box are repriced right away, not at the next cycle.
Buy Box tracking
Always know whether it's yours or a competitor's, for how long and at what price.
Real margins
Costs, shipping, packaging, VAT and Amazon fees, price calculator and net profit.
Safety limits
Minimum and maximum price for every product: you never sell below your threshold.
Trends & analytics
Sales, Buy Box movements, trends and EU multi-marketplace comparison.
Amazon account health
Constant monitoring of Account Health, with timely alerts.
Product scouting
Enter an ASIN or an Amazon link: get BSR, category and estimated monthly sales.
Real-time alerts
Buy Box lost, products below cost and more - with a direct link to the product.
Bulk operations
Edit prices and limits in bulk, with CSV import/export of the catalog.
Your whole catalog, under control.
Filter by Buy Box, margin or marketplace. Each row shows current price, min/max limits, Buy Box status and real net profit - in real time.
- ✓ Saved filters and search by ASIN or SKU
- ✓ Summary KPIs always on top
- ✓ Bulk operations and CSV import/export
Your rules, your guardrails.
Climb toward maximum margin when you hold the Buy Box, drop just enough to win it back when you lose it - never below your minimum price. You set the strategy, Reprixo applies it.
- ✓ Min/max for every product
- ✓ Strategies per Buy Box scenario
- ✓ Rules applied in bulk across the catalog
How Reprixo thinks, with a real afternoon from the decision log →
Real margin, calculated for you.
Purchase cost, shipping, packaging, VAT and Amazon fees: Reprixo knows them all and shows you the net profit on every sale. Analyze trends, Buy Box movements and per-marketplace performance.
- ✓ Price and net-profit calculator
- ✓ Sales trends and Buy Box movements
- ✓ EU multi-marketplace comparison
Manage multiple sellers from one dashboard.
Switch between clients in one click, assign users and role-based permissions, and copy winning rules from one account to another. A single console for all your sellers.
Your Amazon data, protected.
Reprixo is integrated with Amazon SP-API. We connect only with the permissions you grant, and every seller lives in an isolated environment.
A plan for every size.
Start with a 30-day full trial, then stay on the free plan as long as you like. No card, no lock-in.
Reprixo works on all 10 European marketplaces: Italy, Germany, France, Spain, Netherlands, Belgium, Ireland, Poland, Sweden and the UK. Each account reprices on the marketplace you choose; on the others we show you how your products are doing.
Prices exclude VAT: Italian flat-rate scheme, invoices issued without VAT (art. 1 paragraphs 54-89, Law 190/2014).



